Brandon Hien
Brandon Hien has been a guest on Collecting Keys, the real estate investing podcast hosted by Mike DeHaan, Dan Austin and Dylan Koch.
From Total Beginner to Seven Wholesaling Deals in Two Months w/ Brandon Hien
Brandon Hien, a Chicago-based tech sales rep marketing into North Carolina, describes going from complete beginner to three closed wholesale deals with three or four more under contract in roughly seven months, all done virtually. He walks through his lead sources (VA cold calling, texting, direct mail, Facebook ads), his conversion numbers, and the reverse wholesaling partner who comps and walks every property for him. The episode also covers the four brutal months before his first contract and the title issues that delayed closings.
Key takeaways
- Brandon's rough conversion math: about 1 in 10 conversations becomes a real opportunity, and about 1 in 5 of those becomes a contract, so roughly 50 conversations per legitimate shot at a deal.
- VA cold calling and texting are better than expensive mail for beginners because they give you daily reps at making offers; $3k in mail might only produce five conversations.
- He found a full-time local investor on Facebook (from posting a land deal) who comps his leads within 10-20 minutes and walks properties. That buyer comped deals for four months before the first contract closed in exchange for first dibs on everything.
- The breakthrough came from simply making offers that made sense even when they felt uncomfortably low. He offered $103k on a house the seller listed at $180k and got a same-day contract off a cold call.