EP 126 – Who’s on Threads, Realistic Marketing and Sales Expectations, A Flip Gone Majorly Wrong

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Show Notes

Meta’s Threads app has been out for over a week now, and that’s long enough for Mike and Dan to form an opinion. For instance, is it actually better than Twitter? What sets it apart from other social media apps? Does its high user growth mean anything?

On the real estate front, Mike and Dan have new updates to share, including the latest results of their marketing channels and why they’re still obsessed with direct mail. If you’ve listened to the Collecting Keys Podcast before and still aren’t convinced of the merits of direct mail marketing, you’ll be swayed by this episode.

They also talk about the weird things you run into as a real estate investor, and why it makes it hard to grow your business and train a sales team. Plus, hear a story from the Instant Investor Program that highlights the true risk of real estate investing. Tune in to find out what marketing channels are best for scalability, how to prioritize deal flow over lead flow, and MORE!



Topics discussed in this episode:

  • Our experience with Threads
  • Results with direct mail vs. SMS marketing
  • What to consider when building a marketing process
  • The challenges of training a sales team
  • Why our multi-unit sale was delayed
  • One of the worst flipping disasters ever
  • What you can expect on the next Friday Focus episode



Find the photos and videos discussed in the episode here:

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Links from the Episode

Check out the FREE Collecting Keys “Sub To Transactions” Master Class!


If you’re an established investor with money to invest, but not the time, check out the Instant Investor PRO Program! https://www.collectingkeys.com

Check out the NEW Big Dan Energy shirt (and more!) in the Collecting Keys Merch Store: https://store.collectingkeys.com/

Download the FREE 5-Step Guide To Generating Off Market Leads here: https://www.collectingkeys.com

If you are interested in learning from Dan and Mike to receive coaching and learn how they built their business, head to https://www.instantinvestorprogram.com and see if you are a good fit for the mastermind group!


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